Why Goal Setting Is Important In Business And Finances

Why Goal Setting Is Important In Business And Finances

When I started to build my affiliate marketing business with Wealthy Affiliate, I learned Why Goal Setting Is Important In Business And Finances.

Goal setting is also critical when it comes to our finances, or making and growing our money on a daily basis.

I also learned that an average, safe goal is NOT going to produce the sense of urgency necessary for sustained effort.

Human nature seems to prefer the easy way of least resistance, which is why goal setting is important to success.

One of the main reasons people don’t push themselves harder to reach a difficult goal is it makes them uncomfortable.

Most individuals prefer the opposite: comfort, ease, and familiarity.

Why Goal Setting Is Important In Business – Fuel Your Ambition

Setting goals for yourself is a way to fuel your ambition.

Goal setting isn’t just about creating a plan for your life and holding yourself accountable.

It’s also about giving us the inspiration necessary to aim for things we never thought possible.

Having a goal written down with a set date for accomplishment gives you something to plan and work for.

The reason why goal setting is important to success is that it becomes an external representation of our inner desires.

Embracing goals you can focus on and visualize helps you better connect yourself with who you are as an individual.

It gives you the motivational energy you need to work through periods where your focus inevitably starts to weaken.

Trying to reach a goal larger than you’re accustomed to may initially seem difficult or even impossible.

However, the rewards far, far outweigh the sacrifices.

Do You Belong To The 8 Percent?

Did you know that according to the University of Scranton a staggering 92 percent of people that set New Year’s goals never actually achieve them?

The 8 percent of goal-setters who do succeed are successful because deep down inside they WANT to achieve.

Most “motivational gurus” will tell you that setting goals is not just about the accomplishment itself.

The reason why goal setting is important to success is quite simple.

It is about “becoming the person required to attain those goals.”

As anindividual, you begin to change.

Your determination to achieve with clarity of mind cherished goals while defining your ability to deliver value to others becomes all-consuming.

Goals provide clarity.

It’s much easier to take the necessary action required when we have a clear vision.

In order to acquire clarity of purpose, YOU MUST WRITE YOUR GOALS DOWN!

When you commit your goals to pen to paper, they start to become real.

The act of writing down your goals helps define who you really are.

Do You Know Where You’re Going?

Why Goal Setting Is Important In Business And Finances

Having a goal in place sets a standard for your life going forward.

It makes the destination clear.

Even though the route or path you take may change, the objective has been determined.

For example, when I joined Wealthy Affiliate, I set a goal of building a successful affiliate marketing business.

For every step I wanted to achieve I made a point to write it down in my daily journal.

I journaled my progress every day so I could see what was working and what wasn’t.

As I started to see actual progress, It became obvious to me that this goal-setting stuff ACTUALLY WORKS!


Every step along the journey is part of the process.

When daily action toward defined objectives happens, everything about your life improves.

Your purposes and your confidence increase because you are producing.

Here are some questions to ask yourself:

How determined am I to reach this particular goal? Am I willing to do whatever it takes on a daily basis to reach my goals?

What will my life look like once I complete the goal? Am I willing to make the necessary sacrifices? Will all the sacrifices I’ve made to reach this goal be worth it?

Use Goals to Understand Your Emotions

Why Goal Setting Is Important In Business And Finances

Here is an important point: The key to transforming your feelings into goals, and then your goals into actions is learning how to recognize your emotions.

It’s critical to pay attention to how you feel when you think or talk about your goals.

What emotions are stirred up in you when you talk about your goals?

Don’t run and hide from your emotions – feel them, acknowledge them and make any necessary adjustments that will help you to move forward.

Taking the time to ponder your own emotions through goal setting gives you the opportunity to learn more about yourself.

Understanding yourself positions the mind to make better decisions.

Motivation from establishing clearly defined goals only takes you so far.

It’s our habits that drive true performance. If you want to change your life, you must be intentional in building your daily habits.

Goals, when used correctly, create habits. Use your clearly defined goals to create habits and drive your motivation.

Good habits, when practiced consistently, serve to create a routine, order, and efficiency.

Unfortunately, bad habits have the opposite effect and can lock us into negative or rigid patterns of behavior that do not move us closer to our goals.

When I decided to develop good habits and practiced them consistently my entire life changed.

Goals help you achieve your own personal success.

Real success is knowing that no matter what happens tomorrow, you are determined to give your best today.

Goal Setting Promotes Self-Mastery

Why Goal Setting Is Important In Business And Finances

One important choice in life you have to make is how to handle personal failure and setbacks. When you are personally exposed because of failure or unexpected negative events, that is usually the time when fear and doubt creep in.

Since experiencing failure is a part of life, there will be times when you will not succeed and feel the sting of not reaching your goal.

You have the ability to overcome negative feelings associated with failure.

Even without the ability to control every situation in your life, what you can control is your reaction to it.

The Moment You Decide Is The Moment Your Life Changes

Make the conscious decision now that you will control how you react to unexpected difficulties and setbacks.

How do you do that? Through Personal Development.

There is NO OTHER WAY.

You MUST READ in order to reprogram your subconscious mind for success and to impress upon the conscious mind the need for daily improvement.

The late Jim Rohn made a statement years ago that made a tremendous difference in my thinking: 

“NOTHING in your life will change unless YOU change; NOTHING in your life will get better unless YOU get better.”

Set Goals To Solve Problems

It is an undeniable fact that the process of achieving goals builds strong character.

By following the suggestions in this post, you will set yourself up to be among the “8 percent” who live successful lives because they take goal-setting SERIOUSLY.

While the process of goal setting is important because it helps discover and identify what is truly important in your life, pursuing your goals is where the real character building takes place.

Continue to work to develop yourself as the type of person who can successfully achieve goals!

You Can Do This!

Talk Soon,


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4 thoughts on “Why Goal Setting Is Important In Business And Finances”

  1. I can see you have put in a lot of work to write this and I respect that.

    I will definitely keep an eye on more of your posts because they are very good.

    Everything is on point and well put together.

    Thank you for providing us with this content which was very informative and useful.

    I wish you many great posts like this in the future .

    • Coming from “the Marketing Lord” I really appreciate the kind words!

      I wish you much success in your online business.

      Talk Soon,


  2. Hello There! 

    I think setting goals is important for practically any aspect of life. 

    One of the most important things to keep in mind when making goals is to make sure that they are not too hard to accomplish. 

    It can be a very discouraging thing at times which causes people to abandon their goals. I agree with you that writing them down is definitely the first step. I need to do more of that so that I don’t forget some of the details. 

    Thanks for that.

    • Hello Mike,

      Unfortunately, too many people make a “To-Do” list and think at the end of the day they’re setting goals…

      You’re correct – setting goals is very important if you desire to live a life of abundance…

      Thanks for reading this post,



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