The Pros and Cons in Affiliate Marketing

The Pros and Cons in Affiliate Marketing

The pros and cons in affiliate marketing have been well documented by those who have been quite successful at mastering this skill.

Making money from affiliate marketing is something that is not as difficult as people think.

Also, affiliate programs can earn you excellent money.

Tens of thousands of people have quit their jobs and are earning a full-time income from home.

However, the process of actually seeing some of your first commissions does not have a simple “how-to guide.”

There is no “quick start guide” or “fast money guide” with affiliate marketing.

Likewise, ill-informed people may lead you to believe that with a couple of clicks, you’re making money.

Affiliate marketing does’nt work that way.

Success with affiliate marketing often comes with consistency.

Therefore, by using a successful system and following the training provided, you can begin to see regular earnings.

It’s important for you to understand the pros and cons in affiliate marketing so you can make an informed decision.

The biggest concern is which platform to use that will give you the best training and results.

The system I use and is in use by thousands of other successful affiliate marketers is Wealthy Affiliate.

The Pros and Cons In Affiliate Marketing: Facing Realities

Understanding the pros and cons in affiliate marketing can mean the difference between success and failure.

Affiliate marketing isn’t a system where you can start making money from home quickly or easily in the beginning.

However, many online scam artists or misinformed newbies will have you believe the “fast money” lie.

There are many so-called “online gurus” that say you could be pulling in a six-figure income or getting rich quick.

Moreover, affiliate marketing does not happen the way many portray it on the internet.

The idea of creating an affiliate site and watching it print money “quickly” or “easily” is just not a reality.

It just isn’t true.

The fact is affiliate marketing is a real home based business.

A large number of affiliate marketers have been extremely successful at affiliate marketing.

Their businesses make six and seven figure incomes consistently, month after month.

There are many other affiliate marketers that are able to earn a reasonable four and five figure income.

Similarly, there are a lot of affiliate marketers that have made very little over time.

A large number try and never make anything, got discouraged and quit.

Consequently, the problem with most people who try to make money online and fail at it comes down to these three factors:

  • They fail to treat online marketing as a REAL business
  • They underestimate the amount of time required to start generating revenue
  • The platform they’re using is not teaching the proper way to build an online business

Advantages and Disadvantages of Affiliate Marketing

Making five, six and seven figures in affiliate marketing is a realistic income option.

However, it ultimately comes down to whether or not you can make affiliate marketing work for you.

Ask yourself: Am I willing to do the hard work that’s required to make my online business work?

The system that I use, and hundreds of others use to create a consistent online income, is Wealthy Affiliate.

Likewise, over the past 12 years, the Wealthy Affiliate platform has helped thousands to become successful affiliate marketers.

Many have been successful to the point where their affiliate earnings replaced their 9 to 5 job income.

In addition, as we dig a little deeper, here are some pros and cons in affiliate marketing as a business:

The Pros of Affiliate Marketing

  • Affiliate marketing has always been a proven home business option.
  • Low cost to get started. Many affiliate programs are free to join. This means you can create a business for almost no cost.
  • You can work from home to add an income stream and do away with your commute.
  • There are many streams of income in affiliate marketing.
  • You can make a six or seven figure income blogging.
  • Offering information e-books is a HUGE income generator in affiliate marketing.
  • You can make BIG money in affiliate marketing and helping people create websites/content.
  • Some affiliate marketing strategies include passive income where your viral content will help you with consistent earnings.
  • You can work anywhere and at any time as long as you have access to the Internet.
  • There is no need to stock or ship products or handle inventory.
  • All transactions are digital.
  • You will NEVER need a physical location, as in a brick and mortar business.
  • You own all aspects of your online business built through a platform like Wealthy Affiliate.

The Cons of Affiliate Marketing

  • It can be challenging to put yourself in a routine of working from home. You need set hours, especially in the beginning of your business.
  • It often takes weeks or even months to generate the traffic that you need to start earning an income.
  • Choosing the wrong affiliate can ruin your credibility as a business and potentially put you at a deficit.
  • Competition is high and affiliate hijacking is common.
  • Dishonest scammers could try to steal your blog content.
  • Zero control over the brands that you promote.
  • Promoting a business or product that falls strongly in public opinion due to a controversy.
  • There is risk and reward that comes with taking on any new affiliate.
  • New affiliate networks may give you great commissions but take a long time to pay.
  • More established affiliates have higher competition.
  • Tracking analytics can be a struggle if you don’t own the sales page.

You MUST Have The Right Tools To Be Successful In Affiliate Marketing

Affiliate marketing is a very attractive business opportunity because it requires very little money to get started.

Similarly, you don’t have to worry about product inventory or extensive customer service and you get paid from established affiliates by helping them make sales.

The overall concept of affiliate marketing isn’t hard; it’s been around for decades.

However, you need to have the right tools in place and work hard to establish yourself as an online presence.

Also, It requires proper planning and an ongoing effort in creating new content for your websites or blogs.

Unlike other services, Wealthy Affiliate does not promise that you’ll make millions, and they don’t promise overnight results.

Instead, they offer real guidance and help you build your own affiliate marketing websites from scratch.

Here are some additional resources for you to consider:

Practical Suggestions For Affiliate Marketing Success

Below are some suggestions that successful online marketers have found that REALLY WORK.

These suggestions are taught and elaborated on in detail in the training modules of Wealthy Affiliate:

Read as much as you can. Learning about affiliate marketing and how other affiliate marketers have had success.

Choose products you really like. Choose quality affiliate products and services you feel good about.

If you can promote products you love already, you’ll have an inside edge on your competition in marketing.

Also, know your affiliate program. Research any program you are intrested in.

Understand the payment methods, payment dates and the ways you can earn through that affiliate program.

Failing to read a contract could have you getting paid on a six-month basis or only when you meet a certain payment threshold.

The Pros and Cons in Affiliate Marketing

Start blogging early on: if you can start an informational blog and begin directing traffic early on, this can work as a platform for you promote affiliate products.

Focus on your niche. If you’re already promoting a few products, consider branching off in the same niche.

For example, if you’re already promoting kids toys, you could consider dropping in a few affiliate posts for video games as part of your content.

Track the analytics you can track. Using analytics monitoring will help you track the success of your affiliate programs.

If you are running several affiliate programs, you need to work at tracking your conversion rates, traffic and more.

You CAN Be Successful With Wealthy Affiliate

Starting an affiliate marketing business means you must learn whats necessary to make your business a success.

Likewise, you must be prepaired to continuously learn, build and grow.

Just remember, the process of affiliate marketing is not a quick or easy way to make money.

Similarly, it requires hard work and perseverance not just at the beginning, but over a 12 to 24 month period.

It can take 12 to 24 months, sometimes longer to replace your income through affiliate marketing.

I find that Wealthy Affiliate is an outstanding platform and meets all the needs stated in this article.

Also, you can sign up for their 7-day FREE trial, no credit card required.

The 7-Day FREE Trial will allow you to test out the platform before you make a commitment.

The Pros and Cons in Affiliate Marketing

What will signing up for the 7-day free trial will allow you to do?

You can try out Wealthy Affiliate to see for yourself how it can benefit YOU and your business.

The overall chances for making money through affiliate marketing are pretty favorable when compared to other home based businesses.

In conclusion, the success that you have depends on your ability to FOCUS on your goals and get the necessary work done.

If you follow these suggestions, they will allow you to make a life-changing income!

Talk Soon,


The Pros And Cons In Affiliate Marketing
Article Name
The Pros And Cons In Affiliate Marketing
Understanding the pros and cons in affiliate marketing is necessary in order to produce a five, six, or even a seven figure annual income in 2 to 3 years.
Publisher Name
Howard Spinney Online
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18 thoughts on “The Pros and Cons in Affiliate Marketing”

  1. Hi Howard

    I know what you are talking about being consistency but you need to be consistency in the right way and in this business, it is not always easy to do.

    And this business is not a get rich system and I do agree with that. It takes a lot of determination and time to make it in this business.

    Out of the three factors that you say is the reason for failure in this business for me it underestimates the amount of time to start generating revenue.

    Right on for Advantages and Disadvantages of Affiliate Marketing, everyone needs to write them down and look at them every day.

    If I wasn’t already a member of Wealth Affiliate after reading your review Howard I would sign up to Wealth Affiliate it was a Good Job well done.

    Zedrick Garrison

    • Hey Zedrick,

      Thank you for the kind words! 

      If you give people the actual facts up front, they can decide for themselves what path to take. Anything worthwhile in this world is going to take time, patience, and a ton of hard work. To reach your income goals is entirely possible with Wealthy Affiliate. Too many people have done it!

      You can do this as well!

      Talk Soon, 


  2. Thank you so much for an informative post about affiliate marketing. I agree with you success with affiliate marketing comes with investing time and doing it consistently.
    You have reassured me. I am also into affiliate marketing and was about to give up. I will remain steadfast and continuously work towards my goals. I find the idea of being able to quit my full-time job exciting and liberating.

    • Hey ZEGU,


      You can do this!

      It’s normal to feel like you want to give up…I’ve been there many times, trust me!

      Just KEEP MOVING FORWARD and reach out to the Wealthy Affiliate community if you feel your efforts to build your business starting to slip.

      Thank you for your reply!

      Talk Soon,


  3. Currently, I am contemplating between doing drop-shipping and affiliate marketing. I like the idea of selling something tangible but the task to set up an eCommerce site is quite enormous for a beginner like me.

    Affiliate marketing seems like an easier choice, except that I am not used to blogging so that’s another learning curve to face. Thanks for sharing this article. It gives me some food for thoughts.

    • Hey Cathy,

      I wish I could tell you affiliate marketing is an easier choice than drop-shipping, but it’s not.

      The way Wealthy Affiliate teaches you to build a affiliate marketing business, you have to write a lot of content. Now, for many who have signed up on Wealthy Affiliate, they’ve found out that they have to do a lot of writing.

      Building your business the Wealthy Affiliate way will give you long term success, which is much, much better. Your blog posts will bring in traffic for years and years. When you keep adding blog posts, your traffic increases and thus your profit increases. 

      My suggestion is to try out Wealthy Affiliate free for 7-days and set up a free website and try writing a blog post or two. You may find just have many others have on WA that writing content for a blog post is not as difficult as we’ve made it out to be!

      All the best to you and your business,

      Talk Soon,


  4. Thanks for the thorough article on the pros and cons of affiliate marketing. Being an affiliate marketer is tough and takes a lot of diligence and perseverance! You have to be determined and to make the time that is required.

    Like you said, it could take weeks or several months to start to be successful online. But you can’t give up. Keep moving forward. I’m just getting started, but I will keep plugging along!

    Thanks for sharing your thoughts!

    • Hey Jen S,

      Thank you for the kind words!

      If you ever hope to accomplish anything worthwhile, you cannot give up! 

      I know for myself I try to keep this thought in mind: Quitting is a dangerous road to go down because it sets not only a pattern but a precedent for the future. Not only will you begin to see yourself as a quitter but those around you will view you as a quitter as well. 

      Keep persevering with you business! I’m sure you will do well!

      Talk Soon,


  5. Hi Howard,

    a great list of pros and cons. I think the freedom of having an affiliate business by far outweighs the cons:-)

    But very good list of the cons, as these a definitely important to consider to secure a sustainable online business. Especially the advise about choosing the products you promote carefully I find is important.

    I see to often people are just promoting what they get the highest commission for and do not care about the quality. This is not only bad for their own trust and long-term business, but for the overall reputation of internet marketing.

    Thanks for a great article.

    • Hey Michael,

      You are so right my friend, the freedom of having an affiliate marketing business that is profitable is definitely worth the sacrifice.

      When people are only concerned about promoting products with the highest commission, people see through that. When fake marketers put up blogs and websites that are only concerned with making sales, people see through that.

      What people want is actionable content that addresses their issues. If you become good at writing relevant content, the money will follow.

      Thanks for the read!

      Talk Soon,


  6. Thanks for writing such a great article on affiliate marketing. I really appreciate your ‘cons’ list and the understanding that it’s not a get rich quick scheme but something you have to work at. I’m new to affiliate marketing and it can be a little overwhelming sometimes.

    I do have a question for you. When you first started at wealthy affiliate how long did it take for you to start making money?

    • Hey Jon,

      It took a while. Really, it was close to a year before I started to see money coming in. However, it may not take a year for you; or it may take longer than a year. It totally depends on the amount of time and work you put into your business.

      I approached affiliate marketing with a sence of urgency. There were a lot of things in my life I needed to change. So The motivation and determination was there. I hope you have the same sense of urgency.

      Talk Soon,


  7. Starting from scratch in any new work situation can be pretty daunting, especially if your going into something completly new.
    Taking small steps and being patient and not getting overwhelmed helps a lot.
    You really get out what you put in with this business model and once you get that first dollar it really is a great feeling.

    • Hey Vaughn,

      You’ve made a great point. Newbies tend to suffer from overwhelm and information overload. You have to be determined and you have to be focused.

      Thank you for taking the time to reply.

      Talk Soon,


  8. Hey i really enjoyed this article, it was very informative and gave good tips. I do really like Wealthy Affiliate and i do think its the best place to get the best affiliate marketing training. I am always trying to learn more, i even ventured off and wrote my first ebook and i have plans to write an even better ebook that could help people with growing an online business. Keep it up!

    • Hey Justin,

      Much success with your ebook! Continue your forward progress and thank you for your kind words.

      Talk Soon,


  9. Hello Howard,
    I am new in this field and i have just created my website. It is a very debatable topic that is affiliate marketing worth it or not. As I am new in online business, it is a matter of concern for me, I want to learn more.
    Can you tell me which is better – affiliate marketing or pay per click?

    • Helo Hari,

      Here is my honest opinion: Stick with Wealthy Affiliate. You will learn the correct way to build an online business. Follow the program as instructed. If you try to do this on your own, you will waist a lot of time and money along with becoming extremely frustrated.

      Stick with Wealthy Affiliate.

      Talk Soon,


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